China Telecom 2000

Market Studies

Electronic Trade and Content Market

Release: 2003

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2003 Electronic Trade and Content Market :


Annual report on the e-commerce (B2B and B2C), e-retailing, m-commerce, portals, e-economy, EFTPOS, ATMs, e-bill, email, EDI, smart cards, e-cash Internet transactions market. Report also contains: Technology information, Global overview, Overview per continent, Trends and Developments, Business Strategies, User statistics, Revenues and forecasts.




Overview:


E-commerce encompasses all aspects of online commerce, from online shopping and auctions to electronic cash and home banking. Related services and content include portals, online education and health, the ability to work from home, teleconferencing etc.

Despite a slow-down in the growth of the Internet, we have seen a rapid growth of e-commerce, especially between businesses. New developments in broadband will see the arrival of radical new approaches such as permission-based business (2005 – 2008). New vehicles like m-commerce are not seen as being very successful in mass markets, but will have a role to play in niche markets.

Another major inhibitor to growth is the role of vertically integrated incumbents that are forcing themselves into specialised services and content areas for which they have little expertise, and are too cumbersome to handle efficiently. The establishment of adequate broadband infrastructure has also been held back by incumbents protecting their existing turf. Governments are starting to look at answers to this problem such as structural separation, but they have a long way to go.

In some cases, cities are taking the matter out of the hands of the telcos and the government by setting up their own infrastructures so as to be able to benefit from broadband.

Security issues have always been an impediment to growth, but this resistance is subsiding with improved safeguards and increasing user confidence.

The Report provides overviews of these developments and analyses of many of these trends and developments, allowing organisations to pursue those business opportunities that add to their bottom line, rather than chasing industry and technology hype. A range of statistics provides essential data for the development of business strategies and business plans.



Exhibit 1 – Overview of e-services

  • E-retailing (B2C);
  • B2B e-commerce;
  • E-government;
  • Homebanking;
  • M-commerce;
  • Portal services (e-shopping);
  • E-content (games, music, video-on-demand);
  • Home networking services (secutity, home computer networks);
  • Residential e- services (news, sport, entertainment);
  • Electronic communities (e-mail, chats, community boards);
  • Telecities (broadband based cities, communities, regions);
  • Teleworking;
  • Telesecurity;
  • Tele-education;
  • Tele-health;
  • Video communication, teleconferencing and business TV.


(Source: Paul Budde Communication, International Electronic Trade Market)


Table of Contents

 
1. MARKET ANALYSIS – 2003 
1.1 Executive summary 
1.1.1 Statistics overviews 
1.1.2 Governing policies 
1.1.3 Infrastructure 
1.1.4 High-speed Internet 
1.1.5 Marketing, advertising, pricing 
1.1.6 Convergence – IP applications 
1.1.7 VoIP 
1.1.8 Websites, hosts, ISPs 
1.1.9 Electronic communities 
1.1.10 Webcasting, video streaming 
1.1.11 Cybercrime and spam 
2. STATISTICS OVERVIEWS 
2.1 Latest research 
2.1.1 ITU Mobile/Internet Index 
2.1.2 Probe Research 
2.1.3 Snapshot 
2.2 Growth of the Internet 
2.3 Most popular online activities 
2.3.1 Internet for news gathering 
2.3.2 Online government services 
2.4 Regional overviews 
2.5 Language statistics 
2.6 Internet charges 
2.7 Revenue statistics 
2.8 Browser access 
2.9 Residential and business markets 
2.9.1 User statistics 
2.9.2 Less residential use than we were told 
2.9.3 Residential demographics 
2.9.4 Usage patterns 
2.9.5 Residential users 
2.9.6 Seniors market 
2.9.7 Business market 
2.9.8 Business to employees (B2E) systems 
2.10 Business trends and strategies 
2.10.1 The Internet in 2003 
2.10.2 New models for the telco industry 
2.10.3 Permission-based marketing 
3. GOVERNING POLICIES 
3.1 Interconnect costs 
3.1.1 Australia takes on the USA 
3.1.2 Ruling not accepted by USA 
3.2 Internet Telephone Numbering System 
3.3 The Governing of Internet domain names 
3.3.1 Introduction 
3.3.2 ICANN 
3.3.3 Multilingual domain names 
3.3.4 The World Intellectual Property Organisation process 
4. INFRASTRUCTURE 
4.1 Dramatic slow down in growth of global Internet backbone 
4.2 The Internet network 
4.2.1 A global network of networks 
4.2.2 Key players 
4.2.3 ARPA (Advanced Research Projects Agency) 
4.2.4 National Science Foundation (NSF) 
4.2.5 From defence to commerce 
4.2.6 Exploding network growth 
4.2.7 International bandwidth 
4.2.8 New York is the global Internet capital 
4.3 New distribution environment 
4.4 The World Wide Web Consortium 
4.5 IPV6 forum 
4.6 Internet standard for privacy 
4.7 Global Internet Project (GIP) 
4.8 Next generation Internet 
4.9 Global Terabit Research Network (GTRN) 
4.9.1 Research partnership 
4.9.2 Advanced networking 
4.9.3 Global connectivity 
5. BROADBAND INTERNET 
5.1 Market analysis 
5.1.1 Introduction 
5.1.2 High-speed, always on Internet 
5.1.3 Multi access services 
5.1.4 IP-based applications 
5.1.5 Cable TV networks for multi access 
5.2 New distribution environment 
5.3 Broadband Internet 
5.4 Cable and DSL Internet connections to explode 
5.5 ISPS try to force high-speed access 
5.6 Internet via satellites 
5.7 Wireless Internet access 
5.7.1 Higher-speed access 
5.8 Ka-Band 
5.8.1 Preparing for a global data network 
5.8.2 What is Ka-Band 
5.8.3 Market issues 
5.8.4 Internet-in-the-sky 
5.8.5 Network issues 
5.8.6 Industry issues 
5.8.7 Market forecasts 
5.9 Ka-Band – players and projects 
5.9.1 What is Ka-Band 
5.9.2 Major players 
6. MARKETING, ADVERTISING, PRICING 
6.1 Internet turns telecoms into marketing tool 
6.2 Personal rich media 
6.2.1 Video will transform the experience 
6.2.2 People’s creativity will be unleashed 
6.2.3 Web storage needs an increase 
6.2.4 More and different end-user equipment 
6.2.5 Business applications 
6.3 Internet advertising 
6.3.1 Revenue overview 
6.3.2 Costs of Internet advertising 
6.3.3 Costs of direct e-mails 
6.3.4 Marketing issues 
6.3.5 Internet stimulates other shopping habits 
6.3.6 Changes in Web advertising 
6.3.7 Dubious tactics 
6.4 Trends in customer behaviour 
6.5 Market segments 
6.6 Price elasticity and interactive services 
6.7 Public Internet terminals 
6.8 Marketing – Paul’s opinion 
6.8.1 Introduction by Paul Budde 
6.8.2 The end of shopping malls and walled gardens 
6.8.3 The dotcom crash 
7. CONVERGENCE – IP APPLICATIONS 
7.1 Converging networks 
7.1.1 Dedicated voice and dedicated data networks 
7.1.2 Changes driven by IP 
7.1.3 Multi Protocol Label Switching (MLPS) 
7.1.4 Next Generation packet networks 
7.1.5 IP objectives 
7.2 IP=IT 
7.2.1 From Internet telephony to VoIP 
7.2.2 From basis services to value added applications 
7.3 IP - enhanced services 
7.4 Technology Forecast: 2002-2004 
7.4.1 Emerging patterns of Internet computing 
7.4.2 Grid computing 
7.4.3 Computing as a utility 
7.4.4 IP dialtone 
7.4.5 802.11 
7.5 Other forecasts 
7.5.1 Operators have no choice 
7.5.2 Pent up demand for new IP based services 
7.5.3 Competitors will built their bypasses on IP 
7.5.4 Well suited for various access technologies 
7.5.5 IP in other industries 
8. VOIP 
8.1 IP telephony is now mature 
8.2 IP beyond VOIP 
8.3 IP integrates voice and data 
8.3.1 The continuing importance of voice 
8.3.2 Quality issues 
8.3.3 Corporate VPN 
8.4 Historic overview 
8.5 IP is turning telecommunications into IT 
8.5.1 Opportunities in green field operations 
8.5.2 Problems with traditional PABXs 
8.5.3 IP PABX set of standards 
8.6 H.gcp IP telephony standard 
8.7 IP Market statistics and forecasts 
8.7.1 Market overviews 
8.7.2 Infrastructure 
8.7.3 Revenue 
8.7.4 Regional developments 
8.7.5 IP traffic 
8.7.6 Consumer demand 
8.7.7 IP equipment markets 
8.8 Technology issues 
8.8.1 Voice over IP service (VoIP) 
8.8.2 Video-On-Demand (VOD) 
8.8.3 IP over mobile networks 
8.9 Regulatory issues 
8.9.1 Introduction 
8.9.2 Carriers, governments and IP Telephony 
8.9.3 The ITU opinions 
9. WEBSITES, HOSTS, ISPS 
9.1 Internet hosts 
9.1.1 Web server software market 
9.2 Domain names 
9.3 Websites 
9.3.1 The Web 
9.3.2 Website statistics 
9.4 Web hosting 
9.5 Internet content 
9.6 Search engines 
9.7 Intelligent agent (knowbots) 
9.8 The ISP market 
9.8.1 ISPs conquering the world 
9.8.2 Internet company failures declining 
9.8.3 The costs of acquiring customers 
9.8.4 Free Internet 
9.8.5 The backbone/wholsale market 
10. WEBCASTING, VIDEO STREAMING 
10.1 Webcasting 
10.1.1 What is Webcasting? 
10.1.2 The advantages of Webcasting 
10.2 Video streaming 
10.2.1 Introduction 
10.2.2 Key players 
10.2.3 Key developments 
10.2.4 Market forecasts 
10.3 Internet TV 
10.4 Multicasting 
10.4.1 First initiatives 
10.4.2 Global multicasting 
10.5 Internet radio 
10.5.1 Simulcasting 
10.5.2 Secure digital music initiative 
10.5.3 The perils of commercial radio stations on the Web 
10.5.4 Brief timeline of music on the Internet 
10.6 Developments and forecasts 
10.6.1 Videostreaming still disappoints – late 2002 
10.6.2 TV and/or PC? 
10.6.3 Narrowband developments of the 1990s 
10.6.4 Broadband networks key to breakthrough 
10.6.5 Some early results 
10.6.6 The International Webcasting Association (IWA) 
10.6.7 Media streaming report from CTIN 
10.6.8 Market analysis 
10.6.9 Internet screenphones 
10.6.10 Internet videoconferencing 
11. CYBERCRIME AND SPAM 
11.1 An international problem 
11.1.1 Consumer fears in the US 
11.2 Crime statistics 
11.2.1 Statistics for 2002 
11.3 Forms of cybercrime 
11.3.1 Viruses 
11.3.2 Hacking and cyberterrorism 
11.3.3 The Nigerian scam 
11.3.4 Identity theft 
11.3.5 Libel 
11.4 Efforts at crime prevention 
11.4.1 Far reaching anti-crime powers in Britain 
11.4.2 Internet crime bill in the USA 
11.4.3 Filters 
11.5 Unsolicited commercial e-mail (spam) 
11.5.1 Coalition against unsolicited commercial e-mail 
11.5.2 Deterrence measures for spam 
12. TECHNOLOGY 
12.1 Overview 
12.1.1 Introduction 
12.1.2 Conclusion 
12.2 TCP, UDP 
12.2.1 Introduction 
12.2.2 UDP, TCP packets 
12.2.3 IP Addresses 
12.2.4 Upgrading to IPv6 
12.3 Web browsing, Routing and Flexibility 
12.3.1 A Web browsing example of TCP and HTTP 
12.3.2 Routing, speed and reliability 
12.3.3 Flexibility and contrasts with the phone system 
12.4 The Domain Name System 
12.4.1 The Domain Name System – DNS 
12.4.2 Registering a Domain Name 
12.4.3 DNS in action – translating a name into an IP address 
12.5 Applications and Protocols 
12.5.1 Introduction 
12.5.2 Usenet ‘newsgroups’ – NNTP 
12.5.3 IRC – Internet relay chat 
12.5.4 Network File System – NFS 
12.5.5 Windows networking – SMB, CIFS and SAMBA 
12.5.6 Virtual Private Networks – VPNs 
12.6 E-mail 
12.6.1 Clients and servers 
12.6.2 Simple Mail Transport Protocol – SMTP 
12.6.3 Security limitations of SMTP 
12.6.4 Encryption for security and authentication 
12.6.5 Protocols for retrieving E-mails 
12.6.6 Attachments 
12.6.7 Operational guidelines and plain-text formats 
12.6.8 E-mail discussion lists 
12.7 HTTP and HTTPS 
12.7.1 HTTP and FTP 
12.7.2 FTP 
12.7.3 HTTP 
12.7.4 FTP more efficient for large files 
12.7.5 URLs which encode session information 
12.7.6 Cookies 
12.7.7 Proxy Servers for HTTP and FTP 
12.7.8 Simple servers and complex clients 
12.7.9 The challenge of complex Websites 
12.7.10 Server-side programming and database driven Websites 
12.7.11 Secure HTTPS 
12.8 Telephony and Voice over IP 
12.8.1 VoIP 
12.8.2 Internet telephony 
12.8.3 VoIP on private networks 
12.8.4 Comparing the Internet and the telephone network 
12.9 Search engines and Directories 
12.9.1 Introduction 
12.9.2 Web Directories 
12.9.3 Search engines 
12.10 Streaming Media 
12.10.1 Streaming video and audio 
12.10.2 Unidirectional and bidirectional streaming 
12.10.3 Video on demand and bandwidth restrictions 
12.10.4 Open-standard streaming systems 
12.10.5 Proprietary streaming systems 
12.10.6 File download vs. server streaming 
12.10.7 Commercial aspects of proprietary systems 
12.11 Data and Internet Terminology Explained 
12.11.1 Asynchronous Digital Subscriber Line - ADSL 
12.11.2 Application Services Provider - ASP 
12.11.3 ATM - Asynchronous Transfer Mode 
12.11.4 Bandwidth 
12.11.5 broadband-integrated services digital network - B-ISDN 
12.11.6 Bits per second 
12.11.7 Broadband (wideband) 
12.11.8 Broadband network 
12.11.9 Cable modem 
12.11.10 Circuit switched networks 
12.11.11 Client 
12.11.12 Client server 
12.11.13 Colocation, co-location or collocation 
12.11.14 coarse wave division multiplexing - CWDM 
12.11.15 Cyberspace 
12.11.16 Dark fibre 
12.11.17 Data services 
12.11.18 Domain Name 
12.11.19 Domain Name System (DNS) 
12.11.20 Digital Subscriber Line - DSL 
12.11.21 Dense Wavelength division multiplexing - DWDM 
12.11.22 E-Commerce - electronic commerce 
12.11.23 E-mail 
12.11.24 Ethernet 
12.11.25 Extranet 
12.11.26 FDM - Frequency-Division Multiplexing 
12.11.27 Fibre condominium arrangement 
12.11.28 Fibre optics/optical fibre 
12.11.29 File Transfer Protocol (FTP) 
12.11.30 Firewall 
12.11.31 Frame relay 
12.11.32 Gateway 
12.11.33 Host computer 
12.11.34 HTML 
12.11.35 HTTP 
12.11.36 HTTPS 
12.11.37 Internet Access Provider - IAP 
12.11.38 Internet Protocol – IP 
12.11.39 Internet services 
12.11.40 Internet subscriber 
12.11.41 Internet user 
12.11.42 Intranet 
12.11.43 IP address and port number 
12.11.44 integrated services digital network - ISDN 
12.11.45 Internet service provider – ISP 
12.11.46 information technology - IT 
12.11.47 kilobits per second - Kb/s 
12.11.48 Local Area Network – LAN 
12.11.49 Last mile 
12.11.50 Metropolitan Area Network - MAN 
12.11.51 Managed Applications Service Provision - MASP 
12.11.52 MB - megabyte 
12.11.53 Modem 
12.11.54 Multimedia 
12.11.55 Network 
12.11.56 Online Service Provider - OSP 
12.11.57 Outsourcing 
12.11.58 Packet filtering 
12.11.59 Packet dwitched networks 
12.11.60 passive optical network - PON 
12.11.61 Point of Presence - POP 
12.11.62 Portal 
12.11.63 Postalised rates 
12.11.64 Protocol 
12.11.65 Protocol stack 
12.11.66 Proxy server 
12.11.67 Router 
12.11.68 Synchronous Digital Subscriber Line - SDSL 
12.11.69 Security, vulnerability 
12.11.70 Server 
12.11.71 Transmission Control Protocol/Internet Protocol - TCP/IP 
12.11.72 Time Division Multiplexing - TDM 
12.11.73 Teleconferencing 
12.11.74 Telnet 
12.11.75 Terabyte 
12.11.76 UDP 
12.11.77 UNIX, BSD, LINUX 
12.11.78 URL 
12.11.79 Virtual Private Network – VPN 
12.11.80 Value Added Network Or Virtual Area Network – VAN 
12.11.81 Value-Added Services – VAS 
12.11.82 Virus, worm, trojan 
12.11.83 Voice over Internet Protocol – VoIP 
12.11.84 VPN 
12.11.85 VSAT networks 
12.11.86 Wide Area Network - WAN 
12.11.87 WDM - Wave Division Multiplexing 
12.11.88 WWW 
12.11.89 X.25 
12.11.90 xDSL 
13. GLOSSARY OF ABBREVIATIONS 
Exhibit 1 – The business of Internet: market sizes, infrastructure and players – 2000 
Exhibit 2 – Generic Top Level Domains 
Exhibit 3 – Key Internet events – 1996-2002 
Exhibit 4 – Drivers of high-speed Internet 
Exhibit 5 – Frequency spectrum allocation for common commercial US SATCOM bands 
Exhibit 6 – Satellite-based ISPs 
Exhibit 7 – Consumer behaviour on Internet 
Exhibit 8 – IP based enhanced services 
Exhibit 9 – Recently launched VoIP services – late 2002 
Exhibit 10 – Established IP Vendors 
Exhibit 11 – The phenomenon of the 1990s 
Exhibit 12 – What are Intelligent Agents? 
Exhibit 13 – How to avoid ads 
Exhibit 14 – Equivalence between access modes and traditional audiovisual use 
Exhibit 15 – JANET 
Exhibit 16 – Music Player 3 
Exhibit 17 – Timeline of music on the Internet – 1984-2003 
Exhibit 18 – Spam characteristics 
Exhibit 19 – Most commonly seen Spam 
Exhibit 20 – An 8 address TCP/IP subnet 
Exhibit 21 – Traceroute of Routers between Melbourne and Iceland 
Exhibit 22 – Generic Top Level Domains 
Exhibit 23 – Australian Second Level Domains 
Exhibit 24 – Contrasts between the telephone network and the Internet 
Exhibit 25 – Estimated hours per month spent with major search engines 
Exhibit 26 – Add URL pages for major search engines 
Exhibit 27 – Adoption of digital broadband technologies 

Table 1 – Worldwide top 20 mobile/Internet index ratings – 2002 
Table 2 – Internet population by region – 2002 
Table 3 – Worldwide connections to the Internet – 1993-2000 
Table 4 – Internet users – 1990-2005 
Table 5 - Online activities in US – 2002 
Table 6 – Preferred US sources of news at work – 2002 
Table 7 – Internet users per region – 1999-2002, 2005 
Table 8 – Expected CAGR of Internet users by region – 1999-2005 
Table 9 – Distribution of Internet users by language – 2001-2002 
Table 10 – Global dial-up Internet tariffs – 2001 
Table 11 – Internet revenue forecasts in 2001 – Europe vs USA 
Table 12 – Browser market shares – 1997-2002 
Table 13 – Online penetration in households – 1996-2000 
Table 14 – Information sources of Internet users 
Table 15 – Time spent online at home in top 10 countries – 2001 
Table 16 – Internet bandwidth and business users by industry sector – 2000 
Table 17 – Most responsive marketing methods worldwide – 2001 
Table 18 – Media buyers’ prime source for e-mail marketing news and information – 2001 
Table 19 – Permission e-mail message volume in the US – 1999-2003 
Table 20 - Online language populations – 2002 
Table 21 – International Internet bandwidth by region – 2000-2002 
Table 22 - Share of capacity by provider on US Internet routes - 2002 
Table 23 – Top 10 interregional Internet hub cities - mid-2001 
Table 24 – High-speed growth – 1998–2002 
Table 25 – Internet access – 2001 
Table 26 – Value of satellite ISP link marketplace – 1998-2001; 2006 
Table 27 – Total value of the IP over satellite market – 1998-2000 
Table 28 – Global capacity of transponders – 1997, 1999 and 2002 
Table 29 – Revenue predictions – 1998-2005 
Table 30 – Interactive advertising by platform – 2005 
Table 31 – World’s top 10 brands 
Table 32 – Price elasticity 
Table 33 – Preferred pricing: flat monthly or use-based charge 
Table 34 – Growth of Network Traffic – 1999-2003 
Table 35 – IP market-share of total telephony – 1997-2002 
Table 36 – IP telephony service market by region – 1997-2002 
Table 37 – Forecast IP and PSTN traffic – 1997-2002 
Table 38 –VoIP minutes – 2000-2002 
Table 39 – IP telephony hardware sales – 1997-2002 
Table 40 – Growth in the number of Internet hosts – 1984-2002 
Table 41 – Web server survey – 2002 
Table 42 – TLDs and ccTLDs ranking – 2002 
Table 43 – Total number of websites worldwide – 1997-2003 
Table 44 – Worldwide market shares for search engines – 2002 
Table 45 – US services with most fraud related complaints – 2002 
Table 46 – Major Internet frauds in the US – 2002 
Table 47 – Countries with most digital attacks – 2002 
Table 48 – Proportion of pornography and health sites blocked by Internet filters – 2002 
Table 49 – Spam received/user in US – 2000-2006